Teamfight Tactics: FATES

Key Art developed for TFT: FATES Illustrator: Tj Geisen, Art Director: Tori Ero, Creative Director: Jonathan Santoro — Key Art developed for TFT: FATES
Illustrator: Tj Geisen, Art Director: Tori Ero, Creative Director: Jonathan Santoro

Story Launch Film developed for TFT: FATES
Co-Directed by Jonathan Santoro and Chris Eaton; Story by Jonathan Santoro, Chris Eaton, and Audrey Miano; Music by Jason Walsh; SFX by Erik Shuiten; Animation by BRAZEN STUDIOS

Regional Team Assets

Developed in collaboration with our regional partners around the world. Partnered with our China Publishing team to develop a prequel story to our Story Launch Trailer titled, ‘Fate Finds a Way.’ Partnered with our Korea Publishing team to develop a new Pengu K-Rap music video that celebrates the new FATES set.

Community Artist Partnerships

Developed in partnership with TFT community creators from around the world. Each was briefed on a certain part of the new FATES set for them to highlight through their unique takes on the brand.

There’s tons to discover in Mr. Misang’s Fates-inspired artwork: champs, Bellswayer sprites, and Chonccs galore! Look closely—How many can you find of each? pic.twitter.com/q0fXEdHePd
— Teamfight Tactics (@TFT) September 20, 2020

Good vibes only.

🎨: Mr. Misang pic.twitter.com/amodnrIHv1
— Teamfight Tactics (@TFT) September 30, 2020

YouTube Influencer Partnerships

Developed in partnership with broad appeal YouTube creators. Through both these videos we managed to realize two of our dreams in having a human-sized Pengu costume (by Stoopid Buddy Stoodios) and a gladiator-caliber Golden Spatula (by Tony Swatton of The Sword in the Stone).

Battle Pass Trailer (aka FATES PASS)

Developed a trailer using only in-game assets and game capture to promote the new in-game content that would launch inside of FATES, from the free goodies to all the monetization items.

Core Branding

Developed new animated end cards, logo lockups, icons, and painted backgrounds to represent the new set FATES in a multitude of environments from video end cards to in-game lobbies.